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Jeff Skoll on ‘An Inconvenient Truth’ 10 Years Later


Participant Founder Writes Guest Column In Variety About the Making of the Oscar®-winning documentary.  

Participant’s Jeff Skoll: How the Power of Film Spread ‘An Inconvenient Truth’

Variety - April 26, 2016

by Jeff Skoll

 

I had just come back from a 2005 international conference on major world issues, where the consensus on climate change was that we did not have to worry for another 50 years. Then I returned to Los Angeles and attended a presentation by Al Gore at CAA.

Al’s now-famous slideshow on the climate made me realize we needed to act immediately to mitigate the damage to come. I had created Participant Media a year earlier to get people involved in the biggest problems in the world. And here was a massive problem staring us in the face.

Even with all the presentations Al was making, his message would not reach enough people before it was too late.

Read the entire guest column here.

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Participant MediaAbout Participant Media

Founded in 2004 by Jeff Skoll, Participant Media’s (www.participantmedia.com) content combines the power of a good story well told with opportunities for real world impact and awareness around the most pressing global issues of our time. As an industry content leader, Participant annually produces up to six narrative feature films, five documentary films, three episodic television series, and more than 40 hours of digital short form programming, through its digital subsidiary SoulPancake—all aimed at entertainment that inspires social awareness and engaging audiences to participate in positive social change. Participant’s content and social impact mandate speaks directly to the rise of today’s “conscious consumer,” representing over 2 billion consumers who are compelled to make impactful content a priority focus. Through its worldwide network of traditional and digital distribution, aligned with partnerships with key non-profit and NGO organizations, Participant is positioned uniquely within the industry to engage a rapidly growing audience while bringing global awareness and action to today’s most vital issues.

Participant’s more than 80 films, including Spotlight, Contagion, Lincoln, The Help, He Named Me Malala, The Look of Silence, CITIZENFOUR, Food, Inc. and An Inconvenient Truth, have collectively earned 56 Academy Award® nominations and 12 wins, including Best Picture for Spotlight and Best Foreign Language Film for A Fantastic Woman. Participant’s digital entertainment division, SoulPancake (www.soulpancake.com), is an award-winning provider of thought-provoking, joyful, and uplifting digital content including such widely popular series as Kid President and The Science of Happiness and reaches an audience of nearly 9 million fans. Follow Participant Media on Twitter and on Facebook and Instagram. Follow SoulPancake on Twitter and on Facebook and Instagram.