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NY Times writes about Delano screening and highlights social action campaign


A Film Premiere Cesar Chavez Would Appreciate

By MICHAEL CIEPLY, NEW YORK TIMES

March 24, 2014

LOS ANGELES — The billboards, with images of labor struggle, are rousing. And the online campaign, aimed at getting support for an official Cesar Chavez national day of service, rings some bells. But Participant Media and its partners on Monday announced the sort of promotional move that the labor activist Cesar Chavez might have planned for his namesake biopic.

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